Zero Suicide Ambition 

Cambridgeshire and Peterborough NHS Foundation Trust has a Zero Suicide Ambition

We know this is a bold ambition but we believe that suicide is not inevitable, and there are ways that our understanding and our clinical practice can continue to be improved. The zero is not a target, but rather it should be seen a challenge for us to consider, “if not zero, what is the right number?”.

It also shouldn’t just be seen as something for the mental health side of our organisation as we believe to achieve our ambition we will need the support and help of all members of staff, regardless of where they work.

It should be noted that nationally only 30 per cent of those who complete suicide are seen by mental health services in the year before their death, so the messages surrounding our Zero Suicide Ambition will extend to our partners, local businesses, schools and to as many other people as possible across Cambridgeshire and Peterborough as part of the STOP Suicide campaign run by Cambridgeshire, Peterborough and South Lincolnshire (CPSL) Mind (CPSL Mind).

As CPSL Mind states on its website, the message of the campaign is: “Suicide is everybody’s business”. It seeks to alert communities across Cambridgeshire and Peterborough to the warning signs of suicidal behaviour and reassure them that an open and honest approach to suicide is the best way to prevent it. The campaign also aims to challenge the stigma and myths around suicide and overall it hopes to achieve a suicide-safer community.

Watch the campaign video and sign the Stop Suicide pledge by visiting www.stopsuicidepledge.org

In November 2017, the Trust signed up to the Zero Suicide Alliance, the national campaign led by Steve Mallen, the father of service user Edward, who died in 2015, which is looking to eradicate or at least reduce the 6,000 suicides in the UK every year. The Alliance’s website can be found here www.zerosuicidealliance.com and CPFT recommends  everyone does the free training available on the site.

The page was last updated on 23 August 2018 by aburrows.


Cambridgeshire and Peterborough NHS Foundation Trust
Elizabeth House, Fulbourn Hospital
Cambridge, CB21 5EF

T 01223 219400 (open 8:30am to 5pm)
F 01480 398501

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